I couldn’t wait to dive into “This is Strategy” by Seth Godin. As a long-time fan, I was excited to explore his insights and strategies. I was particularly hopeful that I would discover valuable strategic steps to enhance our business.
About This is Strategy

From Seth Godin, one of the world’s most influential business thinkers and bestselling author of This is Marketing, comes a groundbreaking guide to creating meaningful change in a complex world.
Are you tired of quick fixes and short-term thinking? Do you want to make a lasting impact but feel stuck in outdated systems? This is Strategy is a modern classic – a must-read for anyone seeking to drive positive change, whether you’re revolutionizing an industry, sparking a movement, or building a career.
Godin challenges you to:
- Identify your “smallest viable audience” and make remarkable work they can’t ignore
- Understand and influence the systems shaping our world
- Prioritize long-term thinking over instant gratification
- Make smart, purposeful choices that shape a better tomorrow
With Godin’s trademark clarity and insight, This is Strategy provides a framework for effective and elegant strategic thinking, offering essential building blocks to turn vision into reality. It’s a rallying cry for doing work that matters.
Whether you’re an entrepreneur, a leader, or an individual with big dreams, this book will inspire you to think bigger, act bolder, and make a difference.
The strategy turns our effort into impact. Your journey starts here.
Available Editions
EDITION Other Format ISBN 9798893310160 PRICE $30.00 (USD) PAGES 300 Business, Leadership, Finance | Nonfiction (Adult) | Self-Help
Disclosure: Many thanks to Netgalley, the author and the publisher of my ARC. All opinions are my own. All opinions are 100% my own.
My Review of This is Strategy Book

I’ve been a fan of Seth Godwin’s for some time now. He has always provided solid advice and input for entrepreneurs. He hasn’t grown his presence lightly; he’s strategic in his approach.
In This is Strategy, he provides a ton of information. The book description makes you think you’ll learn how to create your own strategic guide for making your business successful. However, that is not what I got from reading this book.
Since I am a woman who enjoys reading little bits of food for thought and being given things to ponder, I honestly enjoyed this book. I gave it a three-star rating solely because the description does not tell what it offers.
It did feel like I was gaining more insight into how other companies have achieved success or failure than into how I could grow strategically. However, since I tend to analyze what I read, it gave me things to consider with my business. So, if you’re a thinker, then you will see Seth’s method as still helpful in this book.

Great Food For Thought for the Entrepreneur







This sounds interesting Crystal. I like bits to ponder too.
This will give you plenty to ponder for sure.
Thank you for stopping by and commenting. I look forward to seeing you again soon.